In a world of chickens, be a duck

I shared this story back in 2022, and this last week, I was reminded again of why I did.

If you’ve ever spent time around chickens, especially laying hens, you know they can be… intense. They’re curious, territorial, and sometimes downright mean. To a new bird, the welcome committee often looks more like a gauntlet of pecks. This can be said for turkeys as well.

Ducks, they're different. They aren’t particularly fond of people—they split when humans come—but when it comes to newcomers, they shine. A new bird? Welcomed. Different color or size? No problem. Hurt wing or leg? It's ok. Even a completely different species? They’ll still make room.

We've since made shirts that many of you are wearing bearing this slogan. I think the world could use a little more duck energy right now. So, in a world of chickens (and turkeys) BE A DUCK.